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Influencer marketing FAQ

Frequently asked questions

Answers for brands that want to run campaigns and for creators who want to join us. Anything else, send us a message.

For brands

How do I start a campaign with Smiths Talent Agency?

Send us a message through the contact form on this website or email info@thesmithstalentagency.com. Tell us about your brand and what you want to achieve, and we will get back to you with the next steps.

How much does influencer marketing cost in Nigeria?

Every brand and campaign is different, so we do not publish fixed prices. The cost depends on the creators involved, the number of posts and the length of the campaign. Contact us for a quote and we will put together something that fits your goals and your budget.

Can you help us hire influencers in Lagos?

Yes. We match your brand with creators whose audience fits your customers, manage the briefs and contracts, approve the content and report on the results.

Where do you operate?

We are based in Lekki, Lagos, and we currently work with brands across Nigeria.

Who handles the contracts?

Our founder is a lawyer as well as a talent manager, so every agreement is drafted and reviewed in house. You always know exactly what you are agreeing to before any work starts.

How long does a campaign take?

It depends on the scope of the work. Once we understand your goals we agree on a timeline with you before anything begins, and we keep you updated at every stage.

For creators

How do I join the agency?

Fill in the form on our contact page and choose Creator. Tell us about yourself, link your social media and our team will review your application.

What kind of creators do you look for?

We look for creators who take their craft seriously, post consistently and have an engaged audience, no matter the size.

Do I need a huge following?

No. Brands care about trust and engagement, not just follower counts. If your audience listens to you, we want to hear from you.

What does a talent management agency do for its creators?

We find paid opportunities, negotiate fair deals, review your contracts and handle the back and forth with brands so you can focus on creating.

Still have a question? Send us a message